Discuss the reasons that companies embark on cross- border strategic alliances.
Discuss the reasons that companies embark on cross- border strategic alliances. What other motivations may prompt such alliances?
Why are there an increasing number of mergers with companies in different industries? Give some examples. What industry do you think will be the next for global consolidation?
Discuss the problems inherent in developing a cooperative alliance to enhance competitive advantage, but also incurring the risk of developing a new competitor.
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