Discuss how Walmart might compete if not improve its e-Commerce strategy with the e-Commerce strategy of Amazon

Discuss how Walmart might compete if not improve its e-Commerce strategy with the e-Commerce strategy of Amazon – Whole Foods, by exampling and identifying feature functionality on the Walmart Web site, indicated in Laudon and Laudon, Chapter 10, Tables 10.1, 10.2, 10.6 and / or Table 10.6, that might be expanded or introduced in a new Walmart e-Commerce Web site strategy. Hint: You might evaluate Corkery, Michael (2018), (Big) Apple of Walmart’s Eye, The New York Times, Business Day, September 17, pp. B1,B5, relative (referenced) to the Laudon and Laudon principles and tables. Reminder: Please reference Laudon and Laudon (chapter, section, table and page) in addition to your non-Laudon and Laudon research sources. need Laudon and Laudon and 3 Non-Laudon and Laudon Citations – 3 References* I have some quotes that you can incorporate it in to the paper. Please, use them! According to Laudon, The marketplace is extended beyond traditional boundaries and is removed from a temporal and geographic location. Marketspace is created; shopping can take place anytime, anywhere. Customer convenience is enhanced, and shopping costs are reduced. (Laudon and Laudon, Chapter 10, table 10-2, page 420). According to Laudon, Sells physical products directly to consumers or to individual businesses (Laudon and Laudon, Chapter 10, Table 10-5, page 385). According to Laudon Small businesses and entrepreneurs continue to flood the e-commerce marketplace, often riding on the infrastructures created by industry giants, such as Amazon, Apple, and Google, and increasingly taking advantage of cloud-based computing resources. (Laudon and Laudon, chapter 10, table 10-1, page 418). According to Laudon, provide a digital environment where buyers and sellers can meet, search for products, display products, and establish prices for those products; can serve consumers or B2B e-commerce, generating revenue from transaction fees. (Laudon and Laudon, Chapter 10, Table 10-5, page 418). Laudon and Laudon, Managing Information Systems, Managing the Digital Firm, 15th Edition, Pearson, 2017, pp 376, 402, 414, 418.

 

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