What Is A Brand?

What Is A Brand?

What Is a Brand? – Watch the videos, What Is a Brand? and Understanding Why Brands Are Important, and answer the following questions:

Question One

Tell us your favorite brand. Give a full description of this brand and why it is your favorite.

Question Two

Describe your favorite brand’s promise. Remember that a brand promise not the same as slogan or tagline. What elements of the brand convey this message to you.

Question Three

Name and describe three brand touchpoints. Explain why these are important to support the brand.

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Discussion Assignment.

Discussion Assignment.

For this assignment you are required to write a minimum of two paragraphs for each question. Each paragraph should have at least one in-text citation. You should not repeat any of the citations used (Different citation for each citing). Every paragraph should have at least four complete sentences. Each question should have a subtitle (Bold and Centered). You must also respond to at least two of your classmates’ posts with at least 100 words each before the due date.

What was the name of the first computer network?

Who created this network

When did this network got established?

Explain one of the major disadvantages of this network at its initial stage

What is TCP?

Who created TCP?

When was it implemented

What is IP?

When was it implemented

How did the implementation of TCP/IP revolutionize communication technology?

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Explain why these are important to support the brand.

Explain why these are important to support the brand.

What Is a Brand? – Watch the videos, What Is a Brand? and Understanding Why Brands Are Important, and answer the following questions:

Question One

Tell us your favorite brand. Give a full description of this brand and why it is your favorite.

Question Two

Describe your favorite brand’s promise. Remember that a brand promise not the same as slogan or tagline. What elements of the brand convey this message to you.

Question Three

Name and describe three brand touchpoints. Explain why these are important to support the brand.

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Briefly describe issues of cultural diversity as it applies to psychological assessment.

Briefly describe issues of cultural diversity as it applies to psychological assessment.

Due 8/5/19

Psychological assessment guides are created by psychology professionals to provide the public with accurate and authoritative information appropriate for their current needs. Information available to the public about psychological testing and assessment varies widely depending on the professional creating it, the purpose of the assessment, and the intended audience. When professionals effectively educate the public on the how, what, and why behind assessments and the strengths and limitations of commonly used instruments, potential clients are in a better position to be informed users of assessment products and services. The Assessment Guides developed in this course will be designed to provide the lay public with accurate and culturally relevant information to aid them in making informed decisions about psychological testing. Students will develop their Guides with the goal of educating readers to be informed participants in the assessment process.

There is no required template for the development of the Assessment Guide. Students are encouraged to be creative while maintaining the professional appearance of their work. The Guide must be reader-friendly (sixth- to ninth-grade reading level) and easy to navigate, and it must include a combination of text, images, and graphics to engage readers in the information provided. Throughout their Guides, students will provide useful examples and definitions as well as questions readers should ask their practitioners. To ensure accuracy, students are expected to use only scholarly and peer-reviewed sources for the information in the development of their Guides.

Students will begin their Guides with a general overview of assessment, reasons for assessment referrals, and the importance of the role of each individual in the process. Within each of the remaining sections, students will describe the types of assessments that their readers may encounter, the purposes of each type of assessment, the different skills and abilities the instruments measure, the most valid and reliable uses of the measures, and limitations of the measures. A brief section will be included to describe the assessment process, the types of professionals who conduct the assessments, and what to expect during the assessment meetings.

The Assessment Guide must include the following sections:

Table of Contents (Portrait orientation must be used for the page layout of this section.)

In this one-page section, students must list the following subsections and categories of assessments.

Introduction and Overview

Tests of Intelligence

Tests of Achievement

Tests of Ability

Neuropsychological Testing

Personality Testing

Industrial, Occupational, and Career Assessment

Forensic Assessment

Special Topics (student’s choice)

References

Section 1: Introduction and Overview (Portrait or landscape orientation may be used for the page layout of this section.)

Students will begin their Guides with a general overview of assessment. In this two-page section, students will briefly address the major aspects of the assessment process. Students are encouraged to develop creative titles for these topics that effectively communicate the meanings to the intended audience.

Definition of a Test (e.g., What is a Test?)

Briefly define psychological assessment.

Types of Tests

Identify the major categories of psychological assessment.

Reliability and Validity

Briefly define the concepts of reliability and validity as they apply to psychological assessment.

Role of testing and assessment in the diagnostic process

Briefly explain role of assessment in diagnosis.

Professionals Who Administer Tests

Briefly describe the types of professionals involved in various assessment processes.

Culture and Testing

Briefly describe issues of cultural diversity as it applies to psychological assessment.

Categories of Assessment (Portrait or landscape orientation may be used for the page layout of this section.)

For each of the following, students will create a two-page information sheet or pamphlet to be included in the Assessment Guide. For each category of assessment, students will include the required content listed in the PSY640 Content for Testing Pamphlets and Information Sheets (Links to an external site.). Be sure to reference the content requirements (Links to an external site.) prior to completing each of the information sheets on the following categories of assessment.

Tests of Intelligence

Tests of Achievement

Tests of Ability

Neuropsychological Testing

Personality Testing

Industrial, Occupational, and Career Assessment

Forensic Assessment

Special Topics (Students will specify which topic they selected for this pamphlet or information sheet. Additional instructions are noted below.)

Special Topics (Student’s Choice)

In addition to the required seven categories of assessment listed above, students will develop an eighth information sheet or pamphlet that includes information targeted either at a specific population or about a specific issue related to psychological assessment not covered in one of the previous sections. Students may choose from one of the following categories:

Testing Preschool-Aged Children

Testing Elementary School-Aged Children

Testing Adolescents

Testing Geriatric Patients

Testing First Generation Immigrants

Testing in Rural Communities

Testing English Language Learners

Testing Individuals Who Are (Select one: Deaf, Blind, Quadriplegic)

Testing Individuals Who Are Incarcerated

Testing for Competency to Stand Trial

Testing in Child Custody Cases

References (Portrait orientation must be used for the page layout of this section.)

Include a separate reference section that is formatted according to APA style as outlined in the Ashford Writing Center (Links to an external site.). The reference list must consist entirely of scholarly sources. For the purposes of this assignment, assessment manuals, the course textbook, chapters from graduate-level textbooks, chapters from professional books, and peer-reviewed journal articles may be used as resource material. A minimum of 16 unique scholarly sources including a minimum of 12 peer-reviewed articles published within the last 10 years from the Ashford University Library must be used within the Assessment Guide. The bulleted list of credible professional and/or educational online resources required for each assessment area will not count toward these totals.

Attention Students: The Masters of Arts in Psychology program is utilizing the Pathbrite portfolio tool as a repository for student scholarly work in the form of signature assignments completed within the program. After receiving feedback for this Assessment Guide, please implement any changes recommended by the instructor, go to Pathbrite (Links to an external site.)and upload the revised Assessment Guide to the portfolio. (Use the Pathbrite Quick-Start Guide (Links to an external site.) to create an account if you do not already have one.) The upload of signature assignments will take place after completing each course. Be certain to upload revised signature assignments throughout the program as the portfolio and its contents will be used in other courses and may be used by individual students as a professional resource tool. See the Pathbrite (Links to an external site.) website for information and further instructions on using this portfolio tool.

The Assessment Guide

Must be 18 pages in length (not including title and reference pages) and formatted according to APA style as outlined in the Ashford Writing Center (Links to an external site.).

Must include a separate title page with the following:

Title of guide

Student’s name

Course name and number

Instructor’s name

Date submitted

Must use at least 16 scholarly sources, including a minimum of 12 peer-reviewed articles from the Ashford University Library.

Must document all sources in APA style as outlined in the Ashford Writing Center.

Must include a separate reference page that is formatted according to APA style as outlined in the Ashford Writing Center.

Must incorporate at least three different methods of presenting information (e.g., text, graphics, images, original cartoons).

Carefully review the Grading Rubric (Links to an external site.) for the criteria that will be used to evaluate your assignment.

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Waypoint Assignment Submission

The assignments in this course will be submitted to Waypoint. Please refer to the instructions below to s

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For Concept Writer Only

For Concept Writer Only

Due 8/5/19

Psychological assessment guides are created by psychology professionals to provide the public with accurate and authoritative information appropriate for their current needs. Information available to the public about psychological testing and assessment varies widely depending on the professional creating it, the purpose of the assessment, and the intended audience. When professionals effectively educate the public on the how, what, and why behind assessments and the strengths and limitations of commonly used instruments, potential clients are in a better position to be informed users of assessment products and services. The Assessment Guides developed in this course will be designed to provide the lay public with accurate and culturally relevant information to aid them in making informed decisions about psychological testing. Students will develop their Guides with the goal of educating readers to be informed participants in the assessment process.

There is no required template for the development of the Assessment Guide. Students are encouraged to be creative while maintaining the professional appearance of their work. The Guide must be reader-friendly (sixth- to ninth-grade reading level) and easy to navigate, and it must include a combination of text, images, and graphics to engage readers in the information provided. Throughout their Guides, students will provide useful examples and definitions as well as questions readers should ask their practitioners. To ensure accuracy, students are expected to use only scholarly and peer-reviewed sources for the information in the development of their Guides.

Students will begin their Guides with a general overview of assessment, reasons for assessment referrals, and the importance of the role of each individual in the process. Within each of the remaining sections, students will describe the types of assessments that their readers may encounter, the purposes of each type of assessment, the different skills and abilities the instruments measure, the most valid and reliable uses of the measures, and limitations of the measures. A brief section will be included to describe the assessment process, the types of professionals who conduct the assessments, and what to expect during the assessment meetings.

The Assessment Guide must include the following sections:

Table of Contents (Portrait orientation must be used for the page layout of this section.)

In this one-page section, students must list the following subsections and categories of assessments.

Introduction and Overview

Tests of Intelligence

Tests of Achievement

Tests of Ability

Neuropsychological Testing

Personality Testing

Industrial, Occupational, and Career Assessment

Forensic Assessment

Special Topics (student’s choice)

References

Section 1: Introduction and Overview (Portrait or landscape orientation may be used for the page layout of this section.)

Students will begin their Guides with a general overview of assessment. In this two-page section, students will briefly address the major aspects of the assessment process. Students are encouraged to develop creative titles for these topics that effectively communicate the meanings to the intended audience.

Definition of a Test (e.g., What is a Test?)

Briefly define psychological assessment.

Types of Tests

Identify the major categories of psychological assessment.

Reliability and Validity

Briefly define the concepts of reliability and validity as they apply to psychological assessment.

Role of testing and assessment in the diagnostic process

Briefly explain role of assessment in diagnosis.

Professionals Who Administer Tests

Briefly describe the types of professionals involved in various assessment processes.

Culture and Testing

Briefly describe issues of cultural diversity as it applies to psychological assessment.

Categories of Assessment (Portrait or landscape orientation may be used for the page layout of this section.)

For each of the following, students will create a two-page information sheet or pamphlet to be included in the Assessment Guide. For each category of assessment, students will include the required content listed in the PSY640 Content for Testing Pamphlets and Information Sheets (Links to an external site.). Be sure to reference the content requirements (Links to an external site.) prior to completing each of the information sheets on the following categories of assessment.

Tests of Intelligence

Tests of Achievement

Tests of Ability

Neuropsychological Testing

Personality Testing

Industrial, Occupational, and Career Assessment

Forensic Assessment

Special Topics (Students will specify which topic they selected for this pamphlet or information sheet. Additional instructions are noted below.)

Special Topics (Student’s Choice)

In addition to the required seven categories of assessment listed above, students will develop an eighth information sheet or pamphlet that includes information targeted either at a specific population or about a specific issue related to psychological assessment not covered in one of the previous sections. Students may choose from one of the following categories:

Testing Preschool-Aged Children

Testing Elementary School-Aged Children

Testing Adolescents

Testing Geriatric Patients

Testing First Generation Immigrants

Testing in Rural Communities

Testing English Language Learners

Testing Individuals Who Are (Select one: Deaf, Blind, Quadriplegic)

Testing Individuals Who Are Incarcerated

Testing for Competency to Stand Trial

Testing in Child Custody Cases

References (Portrait orientation must be used for the page layout of this section.)

Include a separate reference section that is formatted according to APA style as outlined in the Ashford Writing Center (Links to an external site.). The reference list must consist entirely of scholarly sources. For the purposes of this assignment, assessment manuals, the course textbook, chapters from graduate-level textbooks, chapters from professional books, and peer-reviewed journal articles may be used as resource material. A minimum of 16 unique scholarly sources including a minimum of 12 peer-reviewed articles published within the last 10 years from the Ashford University Library must be used within the Assessment Guide. The bulleted list of credible professional and/or educational online resources required for each assessment area will not count toward these totals.

Attention Students: The Masters of Arts in Psychology program is utilizing the Pathbrite portfolio tool as a repository for student scholarly work in the form of signature assignments completed within the program. After receiving feedback for this Assessment Guide, please implement any changes recommended by the instructor, go to Pathbrite (Links to an external site.)and upload the revised Assessment Guide to the portfolio. (Use the Pathbrite Quick-Start Guide (Links to an external site.) to create an account if you do not already have one.) The upload of signature assignments will take place after completing each course. Be certain to upload revised signature assignments throughout the program as the portfolio and its contents will be used in other courses and may be used by individual students as a professional resource tool. See the Pathbrite (Links to an external site.) website for information and further instructions on using this portfolio tool.

The Assessment Guide

Must be 18 pages in length (not including title and reference pages) and formatted according to APA style as outlined in the Ashford Writing Center (Links to an external site.).

Must include a separate title page with the following:

Title of guide

Student’s name

Course name and number

Instructor’s name

Date submitted

Must use at least 16 scholarly sources, including a minimum of 12 peer-reviewed articles from the Ashford University Library.

Must document all sources in APA style as outlined in the Ashford Writing Center.

Must include a separate reference page that is formatted according to APA style as outlined in the Ashford Writing Center.

Must incorporate at least three different methods of presenting information (e.g., text, graphics, images, original cartoons).

Carefully review the Grading Rubric (Links to an external site.) for the criteria that will be used to evaluate your assignment.

Stuck on a problem? Don’t skip that assignment – click the button to chat with a live tutor. It is free and here to help you now.tutoring_button.png

Waypoint Assignment Submission

The assignments in this course will be submitted to Waypoint. Please refer to the instructions below to s

The post For Concept Writer Only appeared first on graduatepaperhelp.

 

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Choose one current organization in the private or public sector.

Choose one current organization in the private or public sector.

HRMD 620

Note: Submissions will not be accepted after grades for this assignment have been posted. Alternate assignments are not available.

Synthesis Project Description: Research Briefing Paper

This document explains the requirements for the briefing paper. Please read all sections carefully. In some instances, the instructions intentionally do not follow APA format. If you have questions about this assignment, please post them in the Ask the Professor discussion forum so everyone will have the same information.

NOTE: Per the Originality Policy (in the syllabus), you may not use any work that was submitted to another class, including a previous section of HRMD 620.

TIP: Begin checking for available material right away to be sure there is enough for you to do what you intend. Engage a librarian to help you obtain the best material available. Librarians often know more sources to consult.

General Description of the Assignment (from the syllabus)

Research Briefing Paper (Synthesis category = 20% of Course Grade) – The purpose of this assignment is to strengthen your research skills, enhance your presentation skills, and expand your knowledge. You will need to research material beyond the class readings to investigate labor/employee relations at a specific organization. You will report your findings to the class in a briefing paper (5 or 6 double-spaced pages, not including the title page and reference list). You’ll need between 15-20 sources. Scholarly sources from academic libraries should dominate your research. Wikipedia is not an acceptable source. Of course, you may use online libraries, such as the one at UMUC. Given much of the information available via the web is not screened for accuracy, you should be careful in selecting information from this source. In other words, website information should be used appropriately (i.e., to describe a specific company’s program or report a governmental policy). APA should be used to reference your sources. Additional instructions will be provided. (Course Objectives 1, 2, 3, 4, 6)

Note: Graduate School courses require about 25 sources for a standard term paper. The 15-20 sources needed here are part of the overall research requirement. Instead of writing an 18-25 page paper, however, this assignment reduces the requirement to 5-6 double-spaced pages of an executive briefing. This way you meet the research requirements but have a smaller writing task. Being concise and knowing which information to include, however, can be challenging; so, allow yourself enough time to craft a suitable product. Good presentations of any nature have much more research to support the amount of material that is presented, so this is a good skill to develop. It may help to think of this assignment as a presentation to a meeting of very busy people. They will give you a few minutes of their time to present your 5-6 double-spaced pages of information. You’ll want to include the key points in it. Exceeding the 6 page limit does not indicate a “better, more thorough” paper. Having less than 5 pages raises the question of adequacy.

Identifying your Topic

Choice of Organization

Assume you are an external consultant hired to provide executive level management a concise report about labor relations in an organization. Choose one current organization in the private or public sector. You will likely need to choose a large, visible organization in order for material to be available. There is usually a sufficient amount of material for retail giants, supermarkets chains, clothing manufacturers, prominent hotels, key airlines, automotive manufacturers, hospitals, mining companies, and large government agencies. In order to keep an objective mindset, do not select an organization for which you work or did work. Perhaps you’d like to choose an organization that provides a product or service that you use. Just be sure there is enough accessible information. You will need to consult publicly-available material, such as reputable news reports, journal articles, and government documents. Confidential information internal to the organization should not be used, but public material provided by the organization and/or a union can be used as long as its credibility is given appropriate weight.

Once the organization is selected, discuss: How well does it manage its labor/employee relations? What are its strengths and weaknesses? Tip: One way to think about the content is through a series of questions:

–Definition: For purposes of your analysis, who is the organization? Is it only part of a larger enterprise? For instance, is it only the U.S. locations or specific operations within the U.S.? What role does labor have in its operations? For instance, how large is the labor force? Who are the employees? Is labor a critical piece of production or does technology do most of the work?

–Management’s view: How well does it think its employee/labor relations is going? Is it meeting its own criteria for “good”? Does it do what it claims in its strategic plan and public professions? What is the evidence that it is or is not? What would it continue or change if it could?

–Labor’s view: How do employees think they are treated? What is the evidence? What role have unions had/tried to have in this relationship between employees and management? What would employees/the union continue or change?

Tip: To obtain needed evidence, also consider other points of view: How does the government, industry, and other facets of society view the organization’s labor relations? For instance, has the NLRB ruled against the organization consistently for the same reason? Did the organization win any industry awards for managing its people?

Briefing Paper Checklist

Administrative Preparation

_____The paper is posted by the deadline in the proper place, using a Word file format. Per the syllabus, a grade penalty can apply if the document is late.

_____The title page contains your name and class section.

_____Pages are numbered.

_____The page number does not exceed the stated limit. (The page limit asks you to think about what is most important and to communicate it concisely. This is a valuable business skill since managers often have time to read only the executive summaries or the first page of a resume! Note: This does not mean that substance should be sacrificed; it just means it should be presented concisely.)

_____A 12-point font is used, and margins are reasonable.

Content (Body of the Paper)

_ Special terms are defined.

_ The content is substantial and represents a significant literature review. In other words, the material extends substantially beyond the course readings. The issues discussed are key facets of the topic.

_ The data sources demonstrate a solid method of evaluating labor relations; the types of sources are meaningful and appropriate.

_ Both labor’s and management’s views are presented in an unbiased manner. Your task is to be a neutral fact-finder. You may draw a conclusion based on the facts that you discover, but it would not be appropriate to do the research by trying to prove one position vs. the other.

_ The ideas express your own analysis, and borrowed material is used primarily to substantiate your points. Remember that long quotes are usually not needed. Paraphrasing shows that you understand what the other author has said. You wouldn’t paraphrase, however, if you want expert support for a particular idea; a direct quote is preferable then.

_ Points are logically sequenced.

_ Points are well supported with logic, data, and/or examples.

_ Conclusions demonstrate integrative, critical thinking.

Presentation

_____The introduction tells the reader the purpose of the research and the agenda for the paper. Do NOT use an abstract.

_____The summary recaps the key points and provides psychological closure to the discussion.

_____Technical aspects of writing (i.e., grammar, sentence structure, and spelling) are correct. Tip: If writing is not your strongest skill, consult the free writing tutors who are available via the classroom. Plan enough time for a tutor to assist.

_____Academic style (i.e., appropriate diction, clarity, smooth transitions, and an audience-oriented approach) is demonstrated. Tip: Each organization has its own style for reporting to its leaders. What is important in our class is to remember that you are talking to the top level of an organization. What would they want/need to know about your topic? You don’t get much of their time in the meeting, so you need to present the most important information right away. You need to set the stage/orient your audience quickly then raise the key points. Nitty-gritty details are usually left for follow-up activities if the leaders are interested. Use enough details to support your point, but don’t get bogged down in things an executive would not want/need to know.

_____Citations are given for non-original material, using APA format for the in-text citation as well as the reference list.

Reference List
Organize your reference list into two sections:

1) Those that are cited in the body of the presentation. This is a standard APA requirement.

2) Any source that you do not cite in the body of the presentation. Annotate these in the reference listing. Think of those as additional resources to use in a Q&A period after your presentation. This, of course, is not standard APA protocol.

_____The references conform to APA format (author, year, title, etc.)

_ The sources are appropriate (i.e., pertinent, reputable and time-sensitive).

_ The sources that are not cited in the body of the presentation are annotated in the reference list.

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Synthesis Project Description: Research Briefing Paper

Synthesis Project Description: Research Briefing Paper

HRMD 620

Note: Submissions will not be accepted after grades for this assignment have been posted. Alternate assignments are not available.

Synthesis Project Description: Research Briefing Paper

This document explains the requirements for the briefing paper. Please read all sections carefully. In some instances, the instructions intentionally do not follow APA format. If you have questions about this assignment, please post them in the Ask the Professor discussion forum so everyone will have the same information.

NOTE: Per the Originality Policy (in the syllabus), you may not use any work that was submitted to another class, including a previous section of HRMD 620.

TIP: Begin checking for available material right away to be sure there is enough for you to do what you intend. Engage a librarian to help you obtain the best material available. Librarians often know more sources to consult.

General Description of the Assignment (from the syllabus)

Research Briefing Paper (Synthesis category = 20% of Course Grade) – The purpose of this assignment is to strengthen your research skills, enhance your presentation skills, and expand your knowledge. You will need to research material beyond the class readings to investigate labor/employee relations at a specific organization. You will report your findings to the class in a briefing paper (5 or 6 double-spaced pages, not including the title page and reference list). You’ll need between 15-20 sources. Scholarly sources from academic libraries should dominate your research. Wikipedia is not an acceptable source. Of course, you may use online libraries, such as the one at UMUC. Given much of the information available via the web is not screened for accuracy, you should be careful in selecting information from this source. In other words, website information should be used appropriately (i.e., to describe a specific company’s program or report a governmental policy). APA should be used to reference your sources. Additional instructions will be provided. (Course Objectives 1, 2, 3, 4, 6)

Note: Graduate School courses require about 25 sources for a standard term paper. The 15-20 sources needed here are part of the overall research requirement. Instead of writing an 18-25 page paper, however, this assignment reduces the requirement to 5-6 double-spaced pages of an executive briefing. This way you meet the research requirements but have a smaller writing task. Being concise and knowing which information to include, however, can be challenging; so, allow yourself enough time to craft a suitable product. Good presentations of any nature have much more research to support the amount of material that is presented, so this is a good skill to develop. It may help to think of this assignment as a presentation to a meeting of very busy people. They will give you a few minutes of their time to present your 5-6 double-spaced pages of information. You’ll want to include the key points in it. Exceeding the 6 page limit does not indicate a “better, more thorough” paper. Having less than 5 pages raises the question of adequacy.

Identifying your Topic

Choice of Organization

Assume you are an external consultant hired to provide executive level management a concise report about labor relations in an organization. Choose one current organization in the private or public sector. You will likely need to choose a large, visible organization in order for material to be available. There is usually a sufficient amount of material for retail giants, supermarkets chains, clothing manufacturers, prominent hotels, key airlines, automotive manufacturers, hospitals, mining companies, and large government agencies. In order to keep an objective mindset, do not select an organization for which you work or did work. Perhaps you’d like to choose an organization that provides a product or service that you use. Just be sure there is enough accessible information. You will need to consult publicly-available material, such as reputable news reports, journal articles, and government documents. Confidential information internal to the organization should not be used, but public material provided by the organization and/or a union can be used as long as its credibility is given appropriate weight.

Once the organization is selected, discuss: How well does it manage its labor/employee relations? What are its strengths and weaknesses? Tip: One way to think about the content is through a series of questions:

–Definition: For purposes of your analysis, who is the organization? Is it only part of a larger enterprise? For instance, is it only the U.S. locations or specific operations within the U.S.? What role does labor have in its operations? For instance, how large is the labor force? Who are the employees? Is labor a critical piece of production or does technology do most of the work?

–Management’s view: How well does it think its employee/labor relations is going? Is it meeting its own criteria for “good”? Does it do what it claims in its strategic plan and public professions? What is the evidence that it is or is not? What would it continue or change if it could?

–Labor’s view: How do employees think they are treated? What is the evidence? What role have unions had/tried to have in this relationship between employees and management? What would employees/the union continue or change?

Tip: To obtain needed evidence, also consider other points of view: How does the government, industry, and other facets of society view the organization’s labor relations? For instance, has the NLRB ruled against the organization consistently for the same reason? Did the organization win any industry awards for managing its people?

Briefing Paper Checklist

Administrative Preparation

_____The paper is posted by the deadline in the proper place, using a Word file format. Per the syllabus, a grade penalty can apply if the document is late.

_____The title page contains your name and class section.

_____Pages are numbered.

_____The page number does not exceed the stated limit. (The page limit asks you to think about what is most important and to communicate it concisely. This is a valuable business skill since managers often have time to read only the executive summaries or the first page of a resume! Note: This does not mean that substance should be sacrificed; it just means it should be presented concisely.)

_____A 12-point font is used, and margins are reasonable.

Content (Body of the Paper)

_ Special terms are defined.

_ The content is substantial and represents a significant literature review. In other words, the material extends substantially beyond the course readings. The issues discussed are key facets of the topic.

_ The data sources demonstrate a solid method of evaluating labor relations; the types of sources are meaningful and appropriate.

_ Both labor’s and management’s views are presented in an unbiased manner. Your task is to be a neutral fact-finder. You may draw a conclusion based on the facts that you discover, but it would not be appropriate to do the research by trying to prove one position vs. the other.

_ The ideas express your own analysis, and borrowed material is used primarily to substantiate your points. Remember that long quotes are usually not needed. Paraphrasing shows that you understand what the other author has said. You wouldn’t paraphrase, however, if you want expert support for a particular idea; a direct quote is preferable then.

_ Points are logically sequenced.

_ Points are well supported with logic, data, and/or examples.

_ Conclusions demonstrate integrative, critical thinking.

Presentation

_____The introduction tells the reader the purpose of the research and the agenda for the paper. Do NOT use an abstract.

_____The summary recaps the key points and provides psychological closure to the discussion.

_____Technical aspects of writing (i.e., grammar, sentence structure, and spelling) are correct. Tip: If writing is not your strongest skill, consult the free writing tutors who are available via the classroom. Plan enough time for a tutor to assist.

_____Academic style (i.e., appropriate diction, clarity, smooth transitions, and an audience-oriented approach) is demonstrated. Tip: Each organization has its own style for reporting to its leaders. What is important in our class is to remember that you are talking to the top level of an organization. What would they want/need to know about your topic? You don’t get much of their time in the meeting, so you need to present the most important information right away. You need to set the stage/orient your audience quickly then raise the key points. Nitty-gritty details are usually left for follow-up activities if the leaders are interested. Use enough details to support your point, but don’t get bogged down in things an executive would not want/need to know.

_____Citations are given for non-original material, using APA format for the in-text citation as well as the reference list.

Reference List
Organize your reference list into two sections:

1) Those that are cited in the body of the presentation. This is a standard APA requirement.

2) Any source that you do not cite in the body of the presentation. Annotate these in the reference listing. Think of those as additional resources to use in a Q&A period after your presentation. This, of course, is not standard APA protocol.

_____The references conform to APA format (author, year, title, etc.)

_ The sources are appropriate (i.e., pertinent, reputable and time-sensitive).

_ The sources that are not cited in the body of the presentation are annotated in the reference list.

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Research Brief On Lane Bryant ( The Plus Size Clothing Store) Or Harris Teeter(The Grocery Store) 5-6 Pages 15-20 Sources

Research Brief On Lane Bryant ( The Plus Size Clothing Store) Or Harris Teeter(The Grocery Store) 5-6 Pages 15-20 Sources

Hi Class,

As you begin drafting your papers, please take a look at the Research Briefing Instructions again in the Course Content area. It is absolutely critical that you strictly adhere to the following:

  1. 5-6 pages of content. This doesn’t include the references page.
  2. No abstract.
  3. Double-spaced. 1 inch margins. 12 point font.

Please do not depart from the above rules. All other rules in the Research Briefing Instructions still govern as well.

The UMUC Late Policy: For late submissions that have not been approved by the instructor the penalty will be a 5 percent reduction in the grade (on the hundred percent scale) for that assignment for each day that the assignment is late. Submissions will not be accepted after grades for the assignment have been posted. Alternate assignments are not available. No late assignments will be accepted after the last day of class. Please see the Syllabus for more details.

I look forward to reading your briefings! Due date is MONDAY, August 5. One minute late is the next day and therefore the late penalty will apply.

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Strategic Plan And Powerpoint

Strategic Plan And PowerPoint

3 Circles Assessment of Presentation

Group_________________

__(10) Introduction:

Who, what, where, why.

__(10) Context Statements:

Product/Service

Segment

Competition

__(40) Attributes:

Complete – are these the top 10?

Importance

Ranking

How Known

__(20) 3 Circles diagram depicted?

__(35) Selections

What was the Rationale?

__(20) Sheet 3:

Resources/Assets

Capabilities

Activity Sets

Value Networks

__(30) Financial Analysis/Ranking:

__(25) Final Recommendation:

Does it fit the analysis presented?

__(10) Presentation Skills:

Professional, format, flow, time.

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