everyday low prices versus price leaders

In at least 200 words, discuss the pros and cons of the everyday low pricing strategy used by Walmart Neighbor Markets and the price leader srategy used by Publix Supermarkets. Which strategy seems to be the most effective and why? If you were to open a retail business selling consumer packaged products, which pricing strategy would you likely use? Please use the APA style to cite at least four references.

 

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