Describe three distinct ways to increase collective identity for the specific organization or context described.

Describe three distinct ways to increase collective identity for the specific organization or

context described.

GUIDELINES FOR CASE 2 (individual and team assignment)

Purpose The purpose of Case 2 is to critically examine and apply collective identity concepts as a form of organization and group leadership. Note from our discussion of Chapter 11 that strong group identity can enhance desirable outcomes such as group cohesion, trust among group members, retention, cooperation, collective efficacy, greater motivation and effort for group goals, a lower likelihood of free-riders, and a willingness to place the group’s goals above self-interests.

An additional purpose of the assignment is to address the UML essential learning outcome of information literacy. Specifically, students will hone their competence in the use of digital technologies to effectively search for, identify and evaluate sources of information pertaining to empirical-based evidence, and apply this information to address the problem at hand. Individual Assignment Search and identify two research studies (empirical-based evidence) that demonstrate ways to increase collective (group or organization) identity. Go beyond the research cited in the textbook. We will discuss in class how to search and access digital versions of research articles through the UML library and Google Scholar.

Complete a one-page, single-spaced, summary report that includes the following: • For each of the two studies, summarize in your own words a general way to increase

collective identity based on the respective study’s findings. The end result must be two separately headed sections that identify two distinct ways to enhance collective identity.

• Head each section with the full citation of the study using APA format (https://owl.english.purdue.edu/owl/resource/560/07/).

• Upload the completed, single-page individual assignment to the appropriate Blackboard folder by midnight on Tuesday 4/16, the due date listed in the syllabus.

Team Assignment As a team, choose a specific company and take on the role of external consultants hired to advise the company on how to increase their collective identity. I must approve the company. Complete an 8-minute, live or recorded team presentation in which all team members participate. All team slides or recorded presentations must be uploaded to Blackboard by class start time on Thursday 4/25, the due date listed in the syllabus. Live presentations (teams that did not choose the recorded option) will take place during class on Tuesday 4/30 and Thursday 5/2. Presentations must include the following: • Describe the relevant features of the specific organization or group context chosen for your

team analysis. • Describe three distinct ways to increase collective identity for the specific organization or

context described. Choose these methods from the ones identified in the team members’ individual assignments, but now customize the approach to fit your specific chosen context. Be certain to cite each research study used and provide the full references.

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