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***SEE ATTACHMENT***

Review the corporate strategy of AB Electrolux:  found here: http://group.electrolux.com/en/category/about/

As the social and demographic trends continue to evolve so do the opportunities afforded to Electrolux. The most significant demographic shift globally is the growing middle class in Asia, which includes families with incomes between US$6,000 and US$30,000. It is estimated that by 2030 there will be 3 billion more people in the global middle class than there were in 2013.(Ernst & Young, 2013)

Correlated with rising incomes worldwide, homeownership has also increased at a substantial rate giving rise to increased demand for consumer durables such as refrigerators, washing machines, and dishwashers. (Electrolux, 2013)

Electrolux (2013)  Electrolux 2013 Annual Report. Retrieved from http://group.electrolux.com/en/company-overview-271/

Ernst & Young (2013) Hitting the sweet spot.  Retrieved from http://www.ey.com/GL/en/Issues/Driving-growth/Middle-class-growth-in-emerging-markets

 

In a 1000 – 1500 word essay discuss the following:   

1) Use Barney’s VRIO framework to analyze the competencies of Electrolux. Discuss whether AB Electrolux can compete with local Chinese consumer manufacturers.

2) Identify whether Electrolux operates in a fragmented or a consolidated industry.  How would its competitive strategy differ in each? 

3) Identify Porter’s four generic strategies. Discuss which of these would work best for Electrolux.

4) What is the corporate culture of Electrolux? Discuss two distinct attributes of culture within the organization.

This essay should be well-researched, appropriately documented and submitted in APA format. 

Unoriginal Content:

Your essay may contain no more than 10% quotes from other sources.  Paraphrase what you read instead of copying and pasting.   You may not re-use work that you have submitted in previous classes. All work in this class must be original.

Essays that contain more than 50% unoriginal content will not earn any credit.  Essays that contain between 10% – 49% unoriginal content will receive a substantial point deduction.  Paraphrase instead of copying and pasting. Please note there is a difference between unoriginal content and plagiarism.  Unoriginal content is correctly quoted and cited.  Plagiarized sentences and paragraphs are not correctly quoted or cited. Plagiarism will result in an automatic zero for this assignment

Adverse Event Reporting

Read Chapters 5, 6, and 7 in our textbook. After reviewing this week’s required reading, consider the following scenario: You are the lead of the risk management team that has been assigned to evaluate an incident that has occurred. You will be preparing a report for the CEO of the hospital that includes all system failures that contributed to the adverse event as well as utilizing a CQI tool. You will be using the Adverse Event template to complete the three parts to the assignment. Note: If you have responded substantively to each of the content items within the three parts of the assignment, the paper should be between six and seven pages.

Part One: Description of Adverse Event (Complete Part One of the Adverse Event template)

• Choose an adverse event from the following list:
  • Medication error
  • Patient falls
  • Post-operative hemorrhage
    • Data – Patient Safety Event For XYZ Hospital for 20XX through 20YY

	# of Discharges		# of Surgical Cases		# of Medication Errors		# of Patient Falls		# of Post Operative Hemorrhage
	20XX	20YY	20XX	20YY	20XX	20YY	20XX	20YY	20XX	20YY
Jan	1200	1400	200	240	300	350	38	35	1	3
Feb	1278	1450	213	250	289	370	42	40	1	2
Mar	1389	1540	250	300	300	385	37	45	3	2
Apr	1199	1800	200	245	289	412	36	65	2	3
May	900	1768	159	289	215	404	40	70	1	3
Jun	1000	1690	173	285	215	398	46	65	1	2
Jul	1200	1100	215	200	278	246	50	45	2	1
Aug	1239	978	240	158	301	241	53	40	2	3
Sep	1000	1089	198	200	275	215	48	51	3	2
Oct	789	978	150	248	241	251	38	52	2	1
Nov	980	1000	175	209	230	231	42	47	2	1
Dec	700	980	145	215	200	235	25	43	3	1

 

• Note: The number of beds and operating rooms increased effective 1/1/20YY.
• Describe the adverse event, including who was involved in the event.
• For your selected adverse event, graph the data for the two years. Analyze the data by determining if the frequency is increasing or decreasing. What factors could be attributed to the change?
• Discuss the communication techniques/methods utilized to inform the staff of the adverse event.
• Describe at least two operational or safety processes that might not have been followed that contributed or caused this event to take place. For instance, describe any regulations or procedures that the professional organization and/or accrediting agency measures compliance with the standard.
• Graph two years of data for your selected adverse event and analyze the data by determining if the frequency is increasing or decreasing.
• What factors could attribute to the change in data over two years?
• Summarize the historical and contemporary issues and legal implications related to patient safety in your chosen adverse event.
• Describe how processes of continuous quality monitoring could impact the adverse event you chose.

Part Two: CQI Tool (Complete Part Two of the Adverse Event template)

Choose a CQI Tool that best suits your chosen Adverse Event from the following list:

• Flowchart
• Fishbone Diagram (Cause & Effect)
• Pareto

Use the CQI Tool to illustrate the use of the tool with your chosen adverse event. You will be responsible for creating the CQI Tool, completing the tool, taking a screenshot, and copying/pasting the screenshot under the instructions in Part Two CQI Tool in the Adverse Event template.

Part Three: Future Prevention (Complete Part Three of the Adverse Event template) 

After describing the event in Part One and using a CQI tool in Part Two, apply the PDCA model to summarize the process and steps that your team would recommend to the CEO to prevent this adverse event from reoccurring. Make sure to include who (health care personnel) would be accountable at each step of the process. Complete the Explanation column in Part 3 of the Adverse Event template.

It is important to keep in mind that some processes require a checks and balance system. You will need to determine if one of the steps you are recommending would require a checks and balance step and why it is necessary. 

Paper Requirements: 

The Paper must be six to seven pages in length (excluding title and references pages) and should demonstrate understanding of the reading assignments, class discussions, your own research, and the application of new knowledge. Excluding your textbook and course readings include a minimum of four scholarly, peer-reviewed sources. Two of these sources must be from the Ashford University Library and must have been published within the past five years. An APA formatted reference page is required. Your responses within the document provided must be substantive, and include complete sentences in paragraph format, including citations per APA format. Refer to the Ashford Writing Center for information on APA guidelines.

 

 Done