Company/ Industry Research

/in /by

Company/ Industry Research

Begin to conduct research relevant to your course project. For example, you will need to research the industry and the product(s) or service(s) that are currently being offered outside the U.S. by the company you have chosen; and the major competitors that your company will face when it enters the U.S. market.

Prepare a report which identifies the company you have chosen for your course project, and the product(s) or service(s) the company is planning to introduce to the U.S. Describe at least four categories of information you have researched, how you looked for information, and some specific sources of information that you found. Be sure to address ALL of the grading criteria items.

The information you research will form the basis for deciding whether—and to what extent—to adapt your company’s marketing strategy (including the product itself) for the U.S. market.

PLEASE FOLLOW BELOW GRADING Criteria

  • Identified, researched and described the company and product chosen for the course project.
  • Described and explained at least four categories of information researched.
  • Researched macro environmental factors effecting international marketing activities. (such as: cultural, economic, legal/ trade, management/ logistical)
 

"Looking for a Similar Assignment? Get Expert Help at an Amazing Discount!"

Compare and Contrast the academic assessments in the United States and Canada

/in /by

Compare and Contrast the academic assessments in the United States and Canada.  The essay should refer to your personal experience completing assessments in both countries. 

The post Compare and Contrast the academic assessments in the United States and Canada appeared first on graduatepaperhelp.

 

"Looking for a Similar Assignment? Get Expert Help at an Amazing Discount!"

Select product and home country.

/in /by

You will be creating an international marketing report for an international brand/product. You will serve as a consultant to an international company breaking into the US market. Research and analyze at least two (2) current articles on an international brands’ effort to penetrate the U.S. market.  Identify the relevant and applicable concepts and theories presented in the articles and compare and contrast these concepts and theories to those from the text and other sources into your analysis.  Articles of unsuccessful branding efforts are equally note worthy and may be included in your analysis.  Incorporate all information into a preliminary marketing report

The marketing report should include research on the following regarding your selected home country and the entry to U.S. market.

———————————–

Directions:

  1. Select product and home country.
  2. Research current International marketing topics and issues. Identify the relevant and applicable concepts and theories for your client. These may include: market segmentation, target markets, cultural issues and barriers, packaging, product design elements and features, competition, market entry methods, legal issues, and ethical issues.
  3. Analyze relevant components of trade agreements between your company’s home country and the U.S.
  4. Analyze U.S. culture and provide data on laws, trade issues, economic issues and other relevant background information.
  5. State the rationale for the selection strategy for entering U.S. market
  6. Analyze the positioning of your company’s product in the U.S.
  7. Compare and contrast branding strategies for the U.S. market and make a recommendation for your client.
  8. Develop a conclusion and make a summary of recommendations. Include graphics where appropriate.
 

"Looking for a Similar Assignment? Get Expert Help at an Amazing Discount!"

Legal restrictions

/in /by

In this module you will prepare a report that discusses the pricing and distribution strategies. Research the following topics for the latest information concerning issues, trends, and potential impact to your client and relate them to the concepts and theories from the text. This information will serve as part of your marketing report to your client so you want to approach your paper with that objective. Keep in mind that you are building a case for a specific marketing approach so all of the information that will support this objective is your goal in this report.

MAKE SURE THIS ASSIGNMENTS HAS DETAILS PLEASE TY….

  1. Pricing Strategies should include but are not limited to the following:

    *   Legal restrictions

  • Transportation costs
  • Distribution costs
  • Competition
  • Discounting
  1. Place/ Distribution Strategies should include but are not limited to the following:

   * Specialty retail stores

  • Department stores
  • Mass merchandisers
  • Online sales
  • TV sales
  • Statement stuffers
  • Promotional sales
  • Home parties

Be sure to support your positions with the appropriate references, articles, and citations. You can seek help if you face any difficulties

 

"Looking for a Similar Assignment? Get Expert Help at an Amazing Discount!"

Transportation costs

/in /by

In this module you will prepare a report that discusses the pricing and distribution strategies. Research the following topics for the latest information concerning issues, trends, and potential impact to your client and relate them to the concepts and theories from the text. This information will serve as part of your marketing report to your client so you want to approach your paper with that objective. Keep in mind that you are building a case for a specific marketing approach so all of the information that will support this objective is your goal in this report.

MAKE SURE THIS ASSIGNMENTS HAS DETAILS PLEASE TY….

  1. Pricing Strategies should include but are not limited to the following:

    *   Legal restrictions

  • Transportation costs
  • Distribution costs
  • Competition
  • Discounting
  1. Place/ Distribution Strategies should include but are not limited to the following:

   * Specialty retail stores

  • Department stores
  • Mass merchandisers
  • Online sales
  • TV sales
  • Statement stuffers
  • Promotional sales
  • Home parties

Be sure to support your positions with the appropriate references, articles, and citations. You can seek help if you face any difficulties

 

"Looking for a Similar Assignment? Get Expert Help at an Amazing Discount!"

Conduct research using the online library, your text book and the Internet regarding the differences in culture, management styles, and communication strategies between the U.S. and Cambodia.

/in /by

Conduct research using the  online library, your text book and the Internet regarding the differences in culture, management styles, and communication strategies between the U.S. and Cambodia.  Analyze at least three potential management conflicts that may arise due to the identified differences and propose solutions for each to help combat these conflicts. Use at least one chart or graph in your PowerPoint presentation.

By Wednesday, submit a PowerPoint presentation containing both your assessment of the differences, as well as the potential conflicts, to the . All written assignments and responses should follow APA rules for attributing sources. Please be sure to cite, in proper APA format, the information sources you used both within the body of your presentation and on a reference slide at the end of your presentation.

Also, you may use PowerPoint’s notes feature to further articulate your reasoning for the selection of the identified conflicts. Click here to learn how to use the notes feature.

————————-PLEASE FOLLOW BELOW G/C——————-

* Analyzed the differences in culture, management styles, and communication strategies between the U.S. and Cambodia.

* Describe at least three potential management conflicts.

* Proposed solutions for each potential conflict to help combat the conflicts and supported statements with reasons and research

* Wrote in a clear, concise, and organized manner; demonstrated ethical scholarship in accurate representation and attribution of sources; displayed accurate spelling, grammar, and punctuation. Included at least one graphic or chart in presentation

 

"Looking for a Similar Assignment? Get Expert Help at an Amazing Discount!"

Leadership Strategies Presentation

/in /by

Leadership Strategies Presentation

Directions:

Taking on the role of a CEO, develop a PowerPoint presentation of approximately  slides that explains how you would adapt the Western leadership strategies of either Heifetz and Linsky or Drucker in your approach to managing an international organization on the brink of structural change and expansion.  One of your main goals will be to motivate and communicate a vision while connecting to the firm’s mission for all stakeholders, including your Board of Directors. A brief profile of the organization is as follows:

  • The company is a manufacturing firm with annual earnings in excess of $350 million.
  • It is headquartered in the United States, has two branches in the United Kingdom, and one expansion branch set to open in China.
  • A new branch will provide more innovative technologies to infuse the firm’s declining market share while also presenting cultural management and organizational integration challenges.

Your presentation should contain the following components:

  • Identification of your chosen leadership philosophy with justification of your choice.
  • Using Porter’s Five Forces as a strategic guide, please explain how you will approach Foreign Direct Investment and Financial Risk Assessment.
  • Complete a Financial Risk Assessment for acquiring the new technology company by identification and explanation of at least four risks which could impact your organization.
  • Identification and explanation of the key internal structures (at least 3) that will be designed to enhance the culture within your organization
  • Explanation of how projected global and market trends over the next 10-15 years will impact your company’s ability to maintain a competitive advantage.
 

"Looking for a Similar Assignment? Get Expert Help at an Amazing Discount!"

Marketing of the Acquisition by EDUS

/in /by

Marketing of the Acquisition by EDUS

In this assignment, you will research information related to the marketing and promotion of the acquisition by EDUS and provide an assessment. Click here to review the EDUS case and consider the following:

Topics for Research and Analysis

Promotional Goals: Identify specific objectives related to the promotion of EDUS’s acquisition of the institution. In addition, identify specific objectives related to informing potential students of new capabilities and offerings resulting from the acquisition.

(Promotional goals vary. Some organizations need to create awareness of their product’s benefits compared to competitors. Other promotional goals may involve communicating new uses for an item, or informing customers or lower prices.)

Business Environment: Identify cultural and legal factors that might influence promotional decisions – both in announcing the acquisition within the region and recruiting new students to the institution. (In some countries, certain information is required in television commercials selling products aimed at children.)

Media Plan: Analyze media availability to determine cost-efficient methods of communicating with potential students within the country and within the geographic region. (While television, radio, newspapers, magazines, and the Internet may be common in industrialized countries, developing economies may require other different media. In some countries, advertising messages are broadcast through large speakers mounted on moving trucks.)

Promotional Strategy: Compare the benefits of push-and-pull promotions for acquiring new students at the institution. Devise a promotional strategy that will help EDUS expand the student body and also inform potential students of increased capability of the institution resulting from this acquisition.

Economic, Cultural, and Political-Legal Environment: Investigate the economic, cultural, and political-legal environment that might affect promotional messages and media relevant to this acquisition.
 
Recommended Actions: Recommend EDUS actions related to promotional goals, needed adaptations due to cultural or legal factors, and a media plan. Provide evidence to support your recommendations.

Conclusions:Draw conclusions about the material you have presented. The opinions or judgments you present should be supported by your research.

 

"Looking for a Similar Assignment? Get Expert Help at an Amazing Discount!"

Decision Making

/in /by

Decision Making

Review the organizational charts presented in your reading materials. The sample organization chart lists major areas of responsibility.  Select one area under the CFO and indicate the additional levels of management that would fall under this area.  

Think about the positions in the organization that you believe would be directly involved with capital investment decisions and explain why you chose these positions.  Choose a health care facility that you are currently working with or one that you would like to work for in the future.  This facility will be used throughout the course as you plan your capital investment budget.

Carefully review the Grading Rubric for the criteria that will be used to evaluate your assignment.

 

"Looking for a Similar Assignment? Get Expert Help at an Amazing Discount!"